Mike Horn – A living legend
At 52 years of age, this extraordinary adventurer is always ready to take on new challenges.
Sarah Marquis – Freedom is a choice
An explorer for National Geographic and named Adventurer of the Year in 2013, Sarah Marquis is one of the world’s top ten adventure giants.
Schweizerhof Zermatt – An iconic new destination
The acquisition of this legendary hotel marks the beginning of a brand-new story.
Tourism & Authenticity
The need for a real sense of escapism has never been so keenly felt, and the wish to discover places in a different way – and to grasp their full authenticity – is becoming a non-negotiable demand for travel aesthetes.